"Good design in aluminium" - Exhibition curated by Julien Hébert - Ottawa 1956

 „good design in aluminium“

Il National Industrial Design Council di Ottawa , ha organizzato una mostra di oggetti in alluminio di tredici paesi , diretta da Julien Hébert .

L'Italia ha partecipato con una struttura Olivetti di Marcello Nizzoli , con un ventilatore Zerowatt di Ezio Pirali , con una caffettiera elettrica „Atomica“  di Giordano Robbiati , Novate , con forbici dei Fratelli Benetti di Ferrara , e metri Sapa in alluminio anodizzato di Ugo Saldarini, Milano.

Fra i partecipanti degli altri paesi : Lisa Johansson Pape ( Finlandia , lampade ) , Ernest Race ( Inghilterra , sdraio ) , Erik Herlow ( Danimarca , pentole ) , George Nelson ( USA , tavolo ) .

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"Good design in aluminum"

The National Industrial Design Council of Ottawa has organized an exhibition of aluminum objects from thirteen countries, directed by Julien Hébert.

Italy participated with an Olivetti structure by Marcello Nizzoli, with a Zerowatt fan by Ezio Pirali, with an "Atomica" electric coffee maker by Giordano Robbiati, Novate, with scissors by the Benetti brothers from Ferrara, and Sapa meters in anodized aluminum by Ugo Saldarini, Milan.

Participants from other countries included: Lisa Johansson Pape (Finland, lamps), Ernest Race (England, deckchair), Erik Herlow (Denmark, pots), George Nelson (USA, table).

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A bundle of interesting information here, i just list a few:

_ first proof of the electric "Atomic" of Giordano Robbiati - dating 1956!

_ Proof that Robbiati's design was nationaly and internationaly praised within a few years after his design.

_ Julien Hébert is the guy that brought Design to Canada. A legend.

_ Giordano Robbiati represents Italy among and handful of other design pieces.

_ Among those design pieces: THE Zerowatt of Ezio Pireli and an Olivetti designed by Marcello Nizzoli

_ Internationally in very good company: Lisa Johansson Pape, Ernest Race, Erik Herlow, George Nelson ... The whoswho of 50s design.

_ The exhibition toured in Canada (Ottawa, Vancouver...) and in the USA

_ "Atomica" in Quotation Marks as you would do for a Trade Mark... una caffettiera elettrica "Atomica".

_ It's not a fair, or a commercial event, or advertising in newspapers... it's only about design... and that makes a change.